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What do your Clients actually want?

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The majority of retail clients across Europe have sustainability investment objectives. In climate action policies, however, “sustainable finance” has so far only played a minor role.

To enable financial advisors to better take into account the sustainability goals of their clients in the future, the EUKI project Sustainable Finance and Consumer Protection conducted a survey in six European countries. In its latest report, “What do your clients actually want?”, results from the survey were used to build estimates of potential market shares for different sustainable finance products and thus want clients actually want.

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